Digital Marketing
Marketing tied to real numbers — not vanity metrics.
SEO, paid campaigns, and content strategy — built around one specific goal (traffic, leads, or sales), reported in the same numbers we look at internally. Month-to-month, no long lock-in, no marked-up ad spend.
No long-term contract
Ad spend never marked up
Monthly reporting, real numbers
Who this is for
If any of this sounds familiar, you're in the right place.
Most people come to us with one of three situations. Recognizing which one you're in helps set the right expectations from the start.
An established business that’s hard to find online
Your business is real and working — but search for what you do, and you’re nowhere on the first page, or your Google Business Profile is thin and outdated. Customers who’d choose you are finding competitors instead, simply because they’re easier to find.
Common signs
- You don’t rank for the terms your actual customers search
- Your Google Business Profile is incomplete or has few reviews
- Most new customers still come from word of mouth alone
Running ads without a clear sense of ROI
Money is going out to Google or Meta every month, and something is technically happening — but nobody can confidently say what’s actually working, what’s wasted, or what the real cost per lead looks like.
Common signs
- Campaigns were set up once and rarely revisited
- Reporting exists but doesn’t tie back to real leads or sales
- You suspect some of the budget isn’t doing much
Marketing happens reactively, not strategically
There’s no real plan — a social post here, a boosted ad there, whatever feels urgent that week. Nothing is necessarily wrong with any individual effort, but there’s no coherent strategy tying it to an actual business goal.
Common signs
- No written marketing plan or defined monthly goal
- Effort concentrated wherever someone has time that week
- Hard to say what’s working versus what’s just activity
See it, don't just read about it
Drag to compare.
A simplified illustration of what consistent, goal-tied marketing changes over time — not real client data, but the same kind of shift from flat to trending upward.
Sporadic effort, flat results → consistent strategy, compounding growth
Worth comparing
What's actually different about hiring us for this.
Typical marketing agency
- Same package sold to every client regardless of fit
- Reports full of impressions and reach, light on real outcomes
- Ad spend sometimes marked up as hidden margin
- Long annual contracts with real penalties to leave
Boonofy’s digital marketing
- Current channels audited first, spend recommended only where earned
- Reports built around your specific goal metric, not vanity numbers
- Ad spend passed through transparently, no hidden markup
- Month-to-month, no long-term lock-in required
What's included
One service, several channels.
“Digital marketing” covers genuinely different channels — here’s what falls under each, scoped to what actually fits your goal.
SEO & local search
Organic visibility for the terms your actual customers search.
- Technical SEO audits and fixes
- Google Business Profile optimization
- Content built around real search intent
Paid search & social
Google, Meta, and LinkedIn campaigns managed and optimized weekly.
- Campaign setup, targeting, and creative
- Weekly performance monitoring and adjustment
- Ad spend passed through transparently, never marked up
Content & email marketing
Content built to support SEO and nurture existing leads.
- Blog content tied to real search demand
- Email sequences for leads and existing customers
- Editorial calendar planned against your goals
Analytics & reporting
Dashboards tied to your specific goal, reviewed together monthly.
- Goal-specific dashboard setup
- Honest attribution, not overclaimed
- Monthly review call, not just an emailed PDF
What you actually walk away with
Not just a monthly invoice.
A written growth plan
Specific KPI targets tied to your goal, not a vague promise to “improve visibility.”
Full access to your accounts
You own the ad accounts and analytics — we manage them, not the reverse.
Monthly review calls
Walking through the real numbers together, not an emailed report nobody reads.
No lock-in exit
Pause or end the retainer with the agreed notice period — no penalty clause.
Our approach
Audit first. Spend only where it's earned.
01
Define the real goal
Before recommending a single channel, we get specific about whether you need traffic, leads, or sales — each points toward a genuinely different strategy.
02
Audit what’s already happening
Current channels reviewed for what’s working and what’s underperforming — spend or effort only recommended where there’s a real, identified opportunity.
03
Execute & monitor weekly
Campaigns launched and actively checked every week, adjusted based on real performance data — not set up once and left running unattended.
04
Report honestly, scale what works
Monthly numbers reviewed together, with budget reallocated toward whatever’s actually proven to work, not spread evenly out of habit.
Illustrative scenario
An established business invisible on Google
A business with years of real customer history had almost no organic search presence — customers who'd have happily chosen them were finding competitors first, simply because they were easier to find online. The fix started with local SEO fundamentals before any paid spend was recommended.
Local SEO
Prioritized before any paid spend
90 days
Initial KPI review window
Honest reporting
Real numbers, reviewed monthly together
Before you ask
The questions almost everyone has.
? Can you guarantee page 1 rankings?
No — and any agency that guarantees a specific ranking isn't being fully honest with you, since search engines don't work on guaranteed placement. We set realistic, trackable targets tied to traffic and leads instead, and report honestly on progress toward them.
? Do you take a cut of our ad spend?
No — our management fee is separate and stated plainly, and ad spend itself is passed through directly to Google or Meta at cost. We never mark up ad spend as hidden margin, a practice that's more common in this industry than it should be.
? Are we locked into a long contract?
No — retainers run month-to-month with a defined notice period to pause or end, not a long-term contract with penalties for leaving. If the work isn't delivering value, you shouldn't need a lawyer to walk away.
? How long before we see real results?
Paid campaigns can show movement within weeks; SEO and content typically take 3-6 months to compound meaningfully, since search engines reward consistency over time rather than instant changes. We set honest, channel-specific timelines during planning, not one blended promise.
Want a real number before you talk to us?
Build your own monthly estimate across SEO, paid, and content — no email required to look.
Core channel plus add-ons, priced transparently by tier
Common questions
Digital marketing FAQ
What does "local SEO" actually include?
Google Business Profile optimization, local citation consistency, location-specific website content, and review generation strategy — the specific factors that determine whether you appear in the local map pack for nearby searches.
Can you help with social media too?
Social media strategy and paid social campaigns fall under our digital marketing service — organic social content management is available depending on scope, discussed during your initial consultation.
How do you measure success?
Traffic, leads, or sales — whichever ties to your actual business goal, reported monthly in plain numbers you can verify yourself, not vanity metrics like impressions or reach alone.
What's included in the free SEO analysis?
A written review of your site’s current SEO, speed, and conversion performance, prioritizing what to fix first — no call required, no obligation attached.
Do you write the content, or just strategize it?
Both are available — content writing can be included as part of the retainer, or scoped separately if you have an in-house writer and just need the strategy and topics.
What platforms do you run paid campaigns on?
Primarily Google Ads and Meta (Facebook/Instagram), with LinkedIn Ads available for B2B-focused campaigns — the right platform mix is recommended based on where your actual customers spend time, not a default package.
Can you work alongside our existing in-house marketing person?
Yes — we’re often brought in for a specific channel (like paid ads or technical SEO) while an in-house person handles other areas. Scope is defined clearly upfront so responsibilities don’t overlap or get missed.
What's the minimum commitment to get started?
Engagements run month-to-month from the start — there’s no minimum multi-month commitment required, though SEO-focused work genuinely needs a few months to show its full effect, which we’re upfront about during planning.
Often paired with
Marketing rarely happens alone.
🌐 Web Development
Traffic needs somewhere good to land
A fast, conversion-focused site makes every marketing dollar work harder once visitors actually arrive.
Explore web development →📱 App Development
Getting your app discovered
App Store Optimization and paid campaigns to drive real downloads once you've launched.
Explore app development →Want an honest read on your current marketing?
Start with a free SEO analysis — no pressure, no obligation.
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